#1 Shopify app for
subscriptions.
Turn one-time buyers into loyal subscribers. Set up recurring revenue in minutes and let your customers manage their own subscriptions — with zero transaction fees and Sidekick AI built in.
in the first 90 days.
with flexible subscription pricing.
No developer needed.
Subscriptions sell themselves.
Everything you need to grow subscriptions
Subscription plans, a self-service customer portal, automated recurring billing, and smart retention tools — everything you need in one app.
Subscribe & Save
Let customers subscribe on any product page. Flexible discounts, multiple frequencies, and annual billing — all from a clean widget that matches your theme.
Customer Portal
Branded self-service portal where subscribers edit their subscription, earn rewards, share referral codes, and handle everything themselves — no support tickets needed.
Smart Cancellation Flows
When a subscriber tries to cancel, show personalized offers — a discount, a pause, a free gift. Multi-step flows with survey, retention offers, and save rate tracking.
Payment Recovery
Automatically retry failed payments with smart dunning sequences. Recover revenue that would otherwise be lost to expired cards and billing failures.
Real-Time Analytics
Track MRR, churn rate, LTV, subscriber growth, and billing success in one dashboard. Cohort retention, product performance, and revenue forecasts.
Bundles & Boxes
Curated subscription boxes, mystery boxes, and mix-and-match bundles. Let customers build their own recurring orders — or surprise them with a new selection every cycle.
Email Notifications
Automated emails for order confirmations, upcoming renewals, payment failures, and winback. SMS via Twilio, Nexmo, or AWS SNS.
Loyalty & Rewards
Reward repeat subscribers with points, tiers, and referral codes. Longer subscription = bigger discounts. Built-in retention tool that Recharge and Loop charge extra for.
Easy Migration
Switch from Appstle, Seal, Recharge, Bold, Loop, or Skio in minutes. Import via API, CSV, or migrate automatically. Zero downtime.
Run subscriptions from a
single chat box
SimpleSubscription brings your subscription data to Sidekick AI, so you can manage anything subscription-related from chat — right inside Shopify admin.
Five storefront moments that grow subscription revenue
Five surfaces, five revenue levers — from subscribe widget to smart cancellation flow.
A subscribe widget that buyers actually click
The product page is where one-time buyers turn into subscribers — or don't. The widget surfaces the discount and delivery cadence before the buyer scrolls, then lets them check out with Shopify's native checkout. No off-platform redirect, no second login, no drop-off.
- Native Shopify checkout — no redirect, no drop-off
- Discount up front — savings shown before the click
- Built-in A/B testing — test, measure, ship the winner
Turn every renewal into an unboxing moment
Curate a fresh theme each cycle and ship the surprise — your roaster's picks this month, a seasonal sampler next month. Subscribers stay because the next box is always different, and discovery beats discounting on retention. Same widget, same Shopify checkout.
- Monthly themes — never the same box twice
- Value-led pricing — "worth $58" vs "$39 today"
- Lower churn than fixed — discovery beats predictability
Paid memberships that compound MRR
Tier-based memberships sit on top of physical subscriptions: members-only pricing, exclusive products, early access, recurring perks. New revenue stream, same checkout — and members renew at much higher rates than one-time buyers because they're paying for ongoing access, not a single delivery.
- Tier-based perks — pricing, drops, early access
- Native Shopify checkout — no payment-page redirect
- Stacks on physical subs — incremental MRR on top
A portal subscribers actually use
Every action a subscriber would email you about — skip a delivery, pause, swap a product, change frequency, update payment — is one click in the portal. When pausing is easier than cancelling, churn drops. When subscribers manage themselves, your support inbox shrinks.
- Skip beats cancel — easier alternatives one click away
- Magic-link login — no passwords, no support resets
- 60% fewer tickets — measured across migrated stores
Save the cancel before it happens
Most cancellations have a fixable reason — too much stock, wrong cadence, wrong product. The retention flow asks why, then offers the right counter — pause, discount, swap, or skip — based on the answer. And for the ones who still slip through, automated win-back campaigns bring lapsed subscribers back to life.
- Reason-matched offers — pause, discount, or swap by intent
- AI churn predictions — flag at-risk subs weeks early
- 35% save rate — measured across active flows
Start free.
Zero transaction fees.
Powered by Shopify Sidekick AI — included on every plan
- Subscribe & Save widget
- Annual subscription billing
- Self-service customer portal
- 14 languages supported
- Passwordless login (magic link)
- Automatic transactional emails
- Portal branding (colors & logo)
- Failed payment recovery
- Smart cancellation flow
- Free migration & API/CSV import
- Shopify Sidekick AI extension
- 0% transaction fees
- MRR & revenue analytics
Free forever
- Everything in Free
- Subscription bundles (build-a-box)
- Mystery boxes with automated rotation
- Bulk subscription actions
- Frequency optimizer
- Personalized gift subscriptions
- Free trial subscriptions
- Checkout & cart upsells
- Portal add-ons & cross-sell
- Custom discount & delivery rules
- Loyalty ladder & rewards points
- Refer-a-friend program
- Win-back campaigns
- Subscription & churn analytics
Cancel anytime
- Everything in Growth
- Tier-based membership program
- White-labeled customer portal
- Custom domain on portal
- Custom email providers
- Customizable email templates
- Automatic SMS notifications
- Custom storefront translations
- Customer auto-tagging
- Shopify Flow triggers
- Built-in A/B testing
- Smart churn predictions
- Product performance analytics
- Per-currency MRR breakdown
- Advanced forecasts & insights
Cancel anytime
Features no one else has
These features are exclusive to SimpleSubscription. You won't find them on any other subscription platform.
| SimpleSubscription | Appstle | Seal | Shopify Subscriptions | |
|---|---|---|---|---|
| Powered by Shopify Sidekick AI | Included | — | — | — |
| Smart Frequency optimizer | Included | — | — | — |
| Churn predictions | Included | — | — | — |
| Built-in A/B testing | Included | — | — | — |
| Per-currency MRR breakdown | Included | — | — | — |
| Custom domain on portal | Included | — | — | — |
| Custom email & SMS providers | Included | — | — | — |
Common questions
Is there really no transaction fee?
Zero — on every plan, including Free. We never charge a percentage of your revenue. You pay only a flat monthly price.
How long does migration take?
Most migrations from Appstle, Seal, Recharge, Bold, Loop, or Skio complete in under 30 minutes. We support CSV import and API migration with zero downtime.
Can I try a paid plan before I buy?
Yes — every paid plan (Growth, Premium) comes with a 14-day free trial. Cancel anytime. The Free plan needs no trial because it's permanently free.
How are subscriber caps counted?
Plan caps are based on active subscribers only. A paused subscription does NOT count toward your cap. If you exceed your cap, we'll notify you and help you upgrade — no surprise charges.
Do you support Shopify's native subscription APIs?
Yes. We use Shopify's Subscription Contract API, selling plans, and checkout extensions. Fully native integration.
Can customers manage their own subscriptions?
Yes. The customer portal lets subscribers skip, pause, swap, cancel, and update payment methods — no support tickets needed.
Does the widget work with my theme?
Yes. The Subscribe & Save widget automatically adapts to your store's design. You can also customize colors, text, and layout from the app settings.
What payment gateways do you support?
We work with Shopify Payments and any gateway that supports Shopify's subscription APIs. Your customers check out through Shopify's native checkout — no third-party payment pages.
Do you offer dunning / failed payment recovery?
Yes — on every plan, including Free. Our smart dunning system automatically retries failed payments on an optimized schedule, sends reminder emails to customers, and recovers revenue that would otherwise be lost.
Can I sell subscription bundles or build-a-box?
Yes. Create curated boxes, mix-and-match bundles, or let customers build their own recurring orders. Available from the Growth plan and up.
What is the Shopify Sidekick extension?
Shopify Sidekick AI is Shopify's built-in chat assistant in the right-hand panel of every Shopify admin page. SimpleSubscription is the **first subscription app powered by Shopify Sidekick AI** — Appstle, Bold, Loop, Recharge and Seal don't ship one. Sidekick handles every subscription workflow: ask any subscription question (MRR, churn, at-risk customers, top products, win-back performance, strategic insights), run any per-subscriber action through a 1-click confirmation dialog (pause, refund, change frequency, swap product, apply discount, send payment-update link, and more), and deep-link to any admin editor (selling plan, bundle, box, membership, loyalty, A/B test, cross-sell, referral, settings, analytics, and more). Included on every plan, including Free.
Can Sidekick cancel or pause a subscription for me?
Sidekick opens a 1-click confirmation dialog — the merchant clicks Confirm. Ask "cancel Lisa's subscription" and Sidekick opens Lisa's contract with the cancel modal pre-opened; you confirm. This is deliberate: AI assistants misunderstand a small but non-zero percentage of requests, and the cost of a wrong cancel on a subscription is real money. The confirmation step keeps every mutation behind explicit merchant intent without losing speed — but no navigating, no clicking six menus.
What kinds of things can I actually do with the Sidekick extension?
Three categories. (1) **Data questions** — "What's my MRR?", "How's churn this month?", "Who's about to churn?", "Who has failed payments?", "What's billing this week?", "Top subscription products this month", "Winback campaign performance". Plus strategic insights — "How do I grow MRR?" / "Why are customers cancelling?" return a ranked list of concrete actions with evidence and potential value, from your live data. (2) **1-click per-subscriber actions** — any per-subscriber action resolves through a confirmation dialog: Pause / Resume / Skip / Cancel / Reactivate / Apply discount / Change frequency / Change billing date / Update address / Add note / Change quantity / Remove product / Add product / Swap product / Refund last order / Send payment-update link / Update payment method. (3) **Editor navigation** — every subscription surface is one prompt away: selling plan, bundle, box, membership, A/B test, cross-sell, referral, win-back, loyalty, analytics, settings, migration, support, email composer.
Does Sidekick work for multi-currency Shopify Markets stores?
Yes. MRR is reported in your primary currency, and the Premium plan adds a per-currency breakdown so Sidekick can answer "how is EUR doing vs USD?" correctly. We never silently add currencies together.
Which Sidekick capabilities depend on my plan?
The extension is the same on every plan. Customer-support routing (17 one-click actions), per-subscriber tweaks, and editor navigation work on every plan including Free — they depend on knowing which subscriber the merchant means and which action to open, not on advanced analytics. Strategic consultation gets progressively richer at higher plans: Free covers MRR, active subscribers, billing failures, upcoming orders; Growth adds retention configuration, bundles, loyalty, win-back reasoning; Premium adds churn predictions, A/B test results, per-currency MRR, cohort retention, memberships, custom portal data, and Shopify Flow triggers.
Are competitors catching up — do Appstle, Bold, Loop, Recharge, Seal have Sidekick?
Not at the time of writing. We're the first subscription app powered by Shopify Sidekick AI. The major subscription apps we know of (Appstle, Bold, Loop, Recharge, Seal) don't ship a Sidekick extension. This is a categorical advantage, not a feature — "run your subscriptions from chat" simply isn't on offer anywhere else.
How does the free trial work?
On any paid plan (Growth, Premium) you get full access to that plan's features for 14 days. Cancel anytime upfront. After the trial, billing starts automatically. The Free plan needs no trial — it's permanently free.
What's the difference between plans?
Free covers launching subscriptions — Subscribe & Save widget, customer portal, portal branding, failed payment recovery, MRR & revenue analytics, 14 languages, free migration. Growth adds retention and growth tools — smart cancellation flow, frequency optimizer, bulk subscription actions, bundles (build-a-box), mystery boxes, gift subscriptions, free trials, upsells, portal add-ons & cross-sell, custom discount rules, loyalty, refer-a-friend, win-back campaigns, subscription & churn analytics, email & SMS. Premium adds analytics, experimentation, and enterprise customization — tier-based memberships, white-label portal, custom domain, custom email/SMS providers, customizable templates, custom translations, customer auto-tagging, Shopify Flow triggers, A/B testing, churn predictions, advanced forecasts, per-currency MRR.
Do you charge transaction fees?
No — never, on any plan including Free. You only pay Shopify's standard payment processing.
Can I upgrade or downgrade anytime?
Yes. Switch between plans at any time. When upgrading, you'll be billed the prorated difference. Downgrades take effect at the next billing cycle.
Can I migrate from another app?
Yes. We support migration from Appstle, Seal, Recharge, Bold, Loop, Skio, and CSV imports. Most migrations complete in under 30 minutes.
What counts toward the subscriber cap?
Only active subscribers. Paused subscriptions do not count. Cancelled or expired subscribers don't count either. If you exceed your cap, we'll notify you and help you upgrade.
Is the Shopify Sidekick extension included on every plan?
Yes. The Sidekick extension is included on all plans, including Free. Sidekick handles every subscription workflow: ask any subscription question, run any per-subscriber action through a 1-click confirmation dialog, and jump to any admin editor. Customer-support routing, per-subscriber tweaks, and editor navigation work on every plan from day one. Higher plans give Sidekick richer data for strategic-consultation answers (cohort retention, churn predictions, per-currency MRR, etc.).
Ready to grow your subscription revenue?
Start free in minutes. First subscription app powered by Shopify Sidekick AI — included on every plan.
Start free · 14-day trial on paid plans · Save 20% with annual billing